Posts Tagged ‘Press Releases’

PURE SWISS Surges into Raley’s!

Tuesday, March 19th, 2013

San Francisco/Zurich, March 19th 2013 – PURE SWISS Inc, a Swiss premium mineral water manufacturer has now expanded onto the shelves of Raley’s, a high-quality supermarket chain. The company also operates under Bel Air, Nob Hill Fine Foods and Food Source and currently has 128 stores in California and Nevada.

“We are very thankful to Raley’s for this great opportunity and hope the partnership will benefit them as much as it will PURE SWISS. PURE SWISS has seen a flood of new relationships with prominent accounts come in as of late, allowing us to enjoy yet more elbow room in the premium mineral water category. In addition, PURE SWISS is enjoying an expansionary phase which lends much success to all of the products we carry,” said Alex Fries, CEO of PURE SWISS.

PURE SWISS will be an excellent addition to Raley’s offerings of healthy, natural products, one of the highest rated supermarket chains in the United States. “Our water’s outstanding taste, natural alkalinity and electrolytes as well as low sodium and nitrate content will certainly appeal to our new customers at Raley’s” added Fries.

Raley’s will initially offer PURE SWISS in both still and sparkling 1.0L glass bottles.

About Raley’s Family of Fine Stores

Raley’s is a privately owned supermarket chain with headquarters in West Sacramento, CA. The company operates 128 stores in Northern California and Nevada under four banners: Raley’s, Bel Air, Nob Hill Foods and Food Source. Raley’s was founded in 1935 by Tom Raley and is a major grocery chain best known for high-quality products, fresh produce, fine meats and outstanding customer service. The family-owned and operated company was named the No. 1 supermarket chain in the nation three consecutive times by readers of Consumer Reports magazine, and most recently, ranked among the top 10. Raley’s strives to make its customers’ lives easier and better by delivering a personalized food shopping experience. To find out more about Raley’s, please visit www.Raleys.com.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS is also available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, BevMo!, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons. For more information on PURE SWISS please visit: www.pureswisswater.com.

PURE SWISS’ Aggressive Expansion Continues

Tuesday, February 12th, 2013

San Francisco/Zurich, February 12th 2013 – PURE SWISS Inc, a Swiss-based premium mineral water manufacturer continues to build up its preeminent cabinet of partnerships with the announcement of four new brokers: E.A. Berg & Sons (New Jersey), Classic Sales & Marketing (Chicago), Main Street Marketing (Atlanta) and New Age Marketing & Brand Management (Canada). These new partners will help PURE SWISS expand its footprint into Canada as well as Central, Southern and Eastern United States.

“We are excited to be working with these very successful brokers: E.A.Berg, Classic Sales & Marketing, Main Street Marketing and New Age Marketing & Brand Management. We met with numerous companies and believe that our new partners have the passion and drive to help bring PURE SWISS to the different regions of North America that have been eagerly waiting for our products. Being the only Swiss Mineral water brand in export to the US and Canadian markets provides a unique offering for all our partners,” said Alex Fries, CEO of PURE SWISS.

These new partnerships and warehouse locations in New Jersey, Chicago, and Savannah will help speed up the ability to service PURE SWISS’ ever-growing customer base.

About E.A. Berg & Sons
E.A. Berg and Sons, Inc. brings over seventy-five years of focused experience representing consumer product companies to all classes of trade. The company covers large outlets, c-stores and specialty stores across New York Metro, Upstate New York, New England and Pennsylvania markets.

About Classic Sales & Marketing
Classic Sales & Marketing covers large grocery retail stores, c-stores and specialty stores across Illinois, Indians, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, Nebraska, North & South Dakota, Ohio, Tennessee, Wisconsin and W. Pennsylvania markets.

About Main Street Marketing
Main Street Marketing founded in 1978 is located in Georgia and covers markets in Georgia, Alabama, Florida, North Carolina, South Carolina, Tennessee and Virginia.

About New Age Marketing & Brand Management
New Age Marketing & Brand Management founded over 25 years ago is one of the Original National Natural product brokerage companies in Canada.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS is also available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, BevMo!, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons.For more information on PURE SWISS please visit: www.pureswisswater.com.

PURE SWISS Accelerates Momentum with Addition of New Distribution Partners

Tuesday, November 13th, 2012

San Francisco/Zurich, November 13th 2012 – PURE SWISS Inc, a Swiss-based premium mineral water manufacturer continues to expand its presence with the announcement of two new distributors, Unified Grocers and Nature’s Best. These new partners will help open the door for PURE SWISS to enter the Central, Southern and additional parts of the Western United States.

“We are excited to be working with both Nature’s Best and Unified Grocers, which are among the nation’s most well respected distributors. Together with Unified Grocers and Nature’s Best, PURE SWISS will have the opportunity to bring pure alkaline mineral water to a broader market. Being the only Swiss Mineral water brand in the US market provides a unique offering for all our distribution partners,” said Alex Fries, CEO of PURE SWISS.

The increased distribution points in local markets, convenience stores, and retailers serviced by Unified Grocer’s and Nature’s Best will help to scale the explosive retail growth which PURE SWISS experienced in 2011.

“PURE SWISS’ vision to offer natural, crisp, healthy mineral water is one that really resonates with our distribution partners and their customers,” said Ernesto Paiz, Director of Marketing of PURE SWISS. “Combined, our two new partners enable us to deliver healthier options to valued customers.”

About Unified Grocers
Founded in 1922, Unified Grocers is a retailer-owned wholesale grocery distributor that supplies independent retailers throughout the western United States. Unified and its subsidiaries, which generated approximately $3.8 billion in sales during fiscal 2011, offer independent retailers all the resources they need to compete in the supermarket industry.

About Nature’s Best
Nature’s Best is the largest privately owned wholesaler distributor of health and natural food products in the Natural Products Industry. They provide a full-line of Certified Organic, Natural and Specialty products to retail stores throughout the South, Central and Western U.S., Alaska, Hawaii, and Asia.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS is also available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, BevMo!, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons. For more information on PURE SWISS please visit: www.pureswisswater.com.

PURE SWISS Bursts into BevMo!

Tuesday, October 23rd, 2012

San Francisco/Zurich, October 23rd 2012 – PURE SWISS Inc, a Swiss premium mineral water manufacturer recently reached an agreement with popular retailer BevMo!, a retailer who currently has 123 stores in Washington, California and Arizona.

“We are delighted to have PURE SWISS in BevMo! as this is a great opportunity for the company to reach new clientele. The recent influx of new agreements with so many prominent accounts has helped PURE SWISS carve a place in the premium mineral water sphere. Furthermore, BevMo! is also going through an expansion phase, which contributes to the success of all the brands they carry,” said Alex Fries, CEO of PURE SWISS.

PURE SWISS will have yet another happy home in BevMo!, the ultimate specialty beverage retailer, where beverage enthusiasts can discover the best selection of high quality refreshments from around the globe. “We know that these customers will appreciate that PURE SWISS mineral water is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes,” added Fries.

BevMo! will initially offer PURE SWISS in both still and sparkling 1.0L glass bottles.

About BevMo!

Satisfying customers since 1994 currently with 123 stores in Washington, California and Arizona, BevMo! is the ultimate specialty beverage retailer where beverage enthusiasts can discover the best selection of quality wines, spirits and beers, at great prices. BevMo! has garnered such prestigious awards as the Wine Enthusiast Wine Star Award for Retailer of the Year (2006) The Tasting Panel Lifetime Achievement Award (2008) and most recently two American Business Awards (2012) for executive of the year and company of the year. To find out more about BevMo!, please visit www.BevMo.com.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS is also available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, BevMo!, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons. For more information on PURE SWISS please visit: www.pureswisswater.com.

PURE SWISS Drives into New International Markets

Friday, October 19th, 2012

San Francisco/Zurich, September 18th 2012 – PURE SWISS Inc., a Swiss premium mineral water importer recently completed distribution agreements as well as shipped containers to Mexico and Kuwait. These international distribution agreements will supplement the Company’s existing distributors in the United States.

Alex Fries, CEO, stated, “We now work in a worldwide economy, so there is no better time to form a strategic alliance with respected global partners to expand our product presence. Our ability to offer direct factory shipments will increase profitability as well as be instrumental to the success of our international venture.” Fries concluded, “We are excited about the future of our international business as we add to our list of distributors.”

PURE SWISS, being a Swiss premium healthy mineral water brand, provides a unique offering for our distribution partners. As consumers across the globe become more knowledgeable and concerned about the health benefits of what they are drinking, they become thirstier for high quality products.

“We are positioning PURE SWISS for significant global penetration and are truly excited about the opportunity to grow our brand in both Mexico and Kuwait with such well-regarded partners,” said Ernesto Paiz, Director of Marketing. “We anticipate announcing several more distribution partnerships shortly.”

In Mexico, PURE SWISS will initially be distributed in 500 ml glass bottles and be available in still and sparkling. In Kuwait, PURE SWISS will be available in 1L PET bottles and initially be available in still. These new partnerships will give PURE SWISS access to a vast array of retail formats, including conventional supermarket chains, hypermarkets, independent retail operators, and the food service channel.

PURE SWISS will be attending the upcoming Natural Expo East in Baltimore September 20th -22nd and be at booth #457

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS is also available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, Andronico’s, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons. For more information on PURE SWISS please visit: www.pureswisswater.com.

PURE SWISS Intensifies Growth In California

Friday, October 19th, 2012

San Francisco/Zurich, September 11th 2012 – PURE SWISS Inc., a Swiss premium mineral water importer has just finished agreements with four prominent retailers in Southern California: Lassen’s Natural Foods & Vitamins, Jensen’s Foods, Mother’s Market & Kitchen and Mrs. Winston’s.

“We are thrilled to have PURE SWISS in these four well-established premium retailers as the combination of these stores illustrates how our efforts to expand PURE SWISS are coming to fruition. Nevertheless, we still have a long way to go,” said Alex Fries, CEO of PURE SWISS.

The expansion of PURE SWISS in California is supported by the company’s growing and powerful partnerships between local and national distributors and our dedicated executives.

Craig Miller, VP of Sales, states: “I have seen great momentum with PURE SWISS in the Southern California market. PURE SWISS is well aligned with the tenets of Jensen’s, Lassen’s, Mother’s Market and Mrs. Winston’s. In that all companies are dedicated to providing high quality natural healthy products in order to satisfy the ever growing needs of consumers.”

About Jensen’s
Jensen’s is still family owned and operated. Providing exceptional customer service while offering the finest selection and quality of foods and beverages in the communities it serves is Jensen’s primary goal.

About Lassen’s Natural Foods & Vitamins
Lassen’s has now expanded to 9 stores and continues to provide the community with fresh, organic foods, the highest quality vitamins and supplements, and a source of reliable nutrition information.

About Mother’s Market & Kitchen
Mother’s has gained a reputation for having a wide selection for specialized diets, top quality local and organic produce, the county’s largest selection of supplements.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS will be attending the upcoming Natural Expo East in Baltimore 9/20-22 booth #457 and is currently available in California and Utah at leading supermarkets and natural food retailers such as Bristol Farms, Andronico’s, Berkeley Bowl, Draeger’s Markets, Whole Foods and Harmons. For more information on PURE SWISS, please visit: www.pureswisswater.com

PURE SWISS Launches into Whole Foods Market and Harmons

Monday, August 6th, 2012

San Francisco/Zurich, June 26th 2012 – PURE SWISS Inc, a Swiss-based imported premium mineral water brand has recently launched into Whole Foods Markets in Northern California as well as Harmons Grocery in Utah.

“We are excited to have PURE SWISS in Whole Foods Market and Harmons as the combination of the launch of these stores represents a great opportunity for the company to reach new clientele which in turn strengthens and validates PURE SWISS in the premium mineral water space,” said Alex Fries, CEO of PURE SWISS.

PURE SWISS matches up well with the values of Whole Foods Market and Harmons in the belief of providing high quality natural and organic products, satisfying customers, caring about communities, the environment, and promoting health. “We believe that these customers will appreciate PURE SWISS’ quality, authenticity, sustainability and the fact that our bottling plant uses ecological electricity,” added Fries.

PURE SWISS is bottled according to organic standards. PURE SWISS is all-natural, nothing is enhanced, has an alkaline pH of 8.2 and is full of natural minerals that contribute to an overall healthy well-being.

About Whole Foods Market
Founded in 1980 in Austin, Texas, Whole Foods Market is the leading natural and organic food retailer and currently has more than 315 stores in the United States, Canada and the United Kingdom.

About Harmons
Harmons is known for its unique grocery industry approach, which provides true value to its customers through fresh, local foods prepared by in-store chefs, artisans and experts; Utah’s Own products; and an aggressive sustainability program.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Its mission is to bring healthy refreshing mineral water straight from the prestine Swiss Alps to consumers worldwide. PURE SWISS mineral water available in both glass and PET is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – simply healthy and refreshing.

PURE SWISS is available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, Andronico’s, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons. For more information on PURE SWISS please visit: www.pureswisswater.com