Archive for October, 2012

PURE SWISS Bursts into BevMo!

Tuesday, October 23rd, 2012

San Francisco/Zurich, October 23rd 2012 – PURE SWISS Inc, a Swiss premium mineral water manufacturer recently reached an agreement with popular retailer BevMo!, a retailer who currently has 123 stores in Washington, California and Arizona.

“We are delighted to have PURE SWISS in BevMo! as this is a great opportunity for the company to reach new clientele. The recent influx of new agreements with so many prominent accounts has helped PURE SWISS carve a place in the premium mineral water sphere. Furthermore, BevMo! is also going through an expansion phase, which contributes to the success of all the brands they carry,” said Alex Fries, CEO of PURE SWISS.

PURE SWISS will have yet another happy home in BevMo!, the ultimate specialty beverage retailer, where beverage enthusiasts can discover the best selection of high quality refreshments from around the globe. “We know that these customers will appreciate that PURE SWISS mineral water is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes,” added Fries.

BevMo! will initially offer PURE SWISS in both still and sparkling 1.0L glass bottles.

About BevMo!

Satisfying customers since 1994 currently with 123 stores in Washington, California and Arizona, BevMo! is the ultimate specialty beverage retailer where beverage enthusiasts can discover the best selection of quality wines, spirits and beers, at great prices. BevMo! has garnered such prestigious awards as the Wine Enthusiast Wine Star Award for Retailer of the Year (2006) The Tasting Panel Lifetime Achievement Award (2008) and most recently two American Business Awards (2012) for executive of the year and company of the year. To find out more about BevMo!, please visit www.BevMo.com.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS is also available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, BevMo!, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons. For more information on PURE SWISS please visit: www.pureswisswater.com.

PURE SWISS Drives into New International Markets

Friday, October 19th, 2012

San Francisco/Zurich, September 18th 2012 – PURE SWISS Inc., a Swiss premium mineral water importer recently completed distribution agreements as well as shipped containers to Mexico and Kuwait. These international distribution agreements will supplement the Company’s existing distributors in the United States.

Alex Fries, CEO, stated, “We now work in a worldwide economy, so there is no better time to form a strategic alliance with respected global partners to expand our product presence. Our ability to offer direct factory shipments will increase profitability as well as be instrumental to the success of our international venture.” Fries concluded, “We are excited about the future of our international business as we add to our list of distributors.”

PURE SWISS, being a Swiss premium healthy mineral water brand, provides a unique offering for our distribution partners. As consumers across the globe become more knowledgeable and concerned about the health benefits of what they are drinking, they become thirstier for high quality products.

“We are positioning PURE SWISS for significant global penetration and are truly excited about the opportunity to grow our brand in both Mexico and Kuwait with such well-regarded partners,” said Ernesto Paiz, Director of Marketing. “We anticipate announcing several more distribution partnerships shortly.”

In Mexico, PURE SWISS will initially be distributed in 500 ml glass bottles and be available in still and sparkling. In Kuwait, PURE SWISS will be available in 1L PET bottles and initially be available in still. These new partnerships will give PURE SWISS access to a vast array of retail formats, including conventional supermarket chains, hypermarkets, independent retail operators, and the food service channel.

PURE SWISS will be attending the upcoming Natural Expo East in Baltimore September 20th -22nd and be at booth #457

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS is also available in California and Utah, at leading supermarkets and natural food retailers such as Bristol Farms, Andronico’s, Berkeley Bowl, Draeger’s Markets, WholeFoods and Harmons. For more information on PURE SWISS please visit: www.pureswisswater.com.

PURE SWISS Intensifies Growth In California

Friday, October 19th, 2012

San Francisco/Zurich, September 11th 2012 – PURE SWISS Inc., a Swiss premium mineral water importer has just finished agreements with four prominent retailers in Southern California: Lassen’s Natural Foods & Vitamins, Jensen’s Foods, Mother’s Market & Kitchen and Mrs. Winston’s.

“We are thrilled to have PURE SWISS in these four well-established premium retailers as the combination of these stores illustrates how our efforts to expand PURE SWISS are coming to fruition. Nevertheless, we still have a long way to go,” said Alex Fries, CEO of PURE SWISS.

The expansion of PURE SWISS in California is supported by the company’s growing and powerful partnerships between local and national distributors and our dedicated executives.

Craig Miller, VP of Sales, states: “I have seen great momentum with PURE SWISS in the Southern California market. PURE SWISS is well aligned with the tenets of Jensen’s, Lassen’s, Mother’s Market and Mrs. Winston’s. In that all companies are dedicated to providing high quality natural healthy products in order to satisfy the ever growing needs of consumers.”

About Jensen’s
Jensen’s is still family owned and operated. Providing exceptional customer service while offering the finest selection and quality of foods and beverages in the communities it serves is Jensen’s primary goal.

About Lassen’s Natural Foods & Vitamins
Lassen’s has now expanded to 9 stores and continues to provide the community with fresh, organic foods, the highest quality vitamins and supplements, and a source of reliable nutrition information.

About Mother’s Market & Kitchen
Mother’s has gained a reputation for having a wide selection for specialized diets, top quality local and organic produce, the county’s largest selection of supplements.

About PURE SWISS
PURE SWISS Inc., a subsidiary of PURE SWISS Holding in Switzerland, is a privately held company in operation since early 2009. Our mission is to bring healthy, refreshing mineral water straight from the pristine Swiss Alps to consumers worldwide. PURE SWISS is available in both glass and PET, is naturally alkaline, low in both sodium & nitrates, and contains an array of essential electrolytes – it’s simply healthy and refreshing.

PURE SWISS will be attending the upcoming Natural Expo East in Baltimore 9/20-22 booth #457 and is currently available in California and Utah at leading supermarkets and natural food retailers such as Bristol Farms, Andronico’s, Berkeley Bowl, Draeger’s Markets, Whole Foods and Harmons. For more information on PURE SWISS, please visit: www.pureswisswater.com